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Now displaying: October, 2015
Oct 6, 2015

Vito LaFata interviews Jill Tomich who is an Award-Winning entrepreneur that is helping fitpros strengthen their business at Fitness Marketing Foundry.

Oct 6, 2015

To earn your dream income in the fitness industry, you’ll need to change a big part of how you think of yourself.

Everyone’s a trainer and a technician. You need to also think of yourself as the CEO of your own business.

That mentality is easy to develop when you follow these three steps.

 

Dream Big

 

We all have dreams. But few of us dream big.

You can tell that people don’t do this because so often I see trainers that are content with just being on the floor. You can’t make any real headway working like this and you certainly won’t achieve your dream income.

Dreaming big means envisioning the life you want to live. It doesn’t have to be big time diamonds and mansions (although if that’s your thing, go for it). But whatever it means to you, have an idea in your head.

Big dreams means big work from you. Those big dreams are possible. Just look at me.

 

Set a Target

 

Do you leave your house without having a destination? Of course not. So why not have a target if it’s your life we’re talking about?

Hope is not a strategy to have. To achieve your dreams, you need concrete numbers. 

That’s right, plural. It’s numbers I’m saying because we’ll be looking at different programs to get to that number. 

What this does is diversify things. Now if the market falters, for whatever reason, you can just increase the numbers in another area of your business. 

 

Scale and Automate

 

We are in a unique time in our history. Now businesses aren’t limited to the foot traffic that the surrounding area brings. With the internet, we now have a marketplace with billions of customers.

And the fitness industry is no different.

So scale up your programs and anticipate the limitless potential of the internet. Make sure you articulate your programs in easy bite-size pieces for your customers.

Whether you are marketing through email, apps, or Facebook, you’ll quickly discover the benefits of letting technology doing the heavy lifting. Now you can be anywhere (including asleep in your bed) and still make that money.

You’re no longer dreaming. The dream is the reality.

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