Client retention. Zzzzzzz

Sexy? No. Necessary? Absolutely. 

In this episode of the Fitnesspreneur’s Life podcast, Alex Armstrong and I hopped on the mic to jam on proven strategies to boost member retention.

I know what you’re thinking: I want new leads, V. 

Listen, leads are important, but retention is the freakin’ lifeblood of your business.

No, it’s not sexy, new, or cutting-edge. But the ridiculously simple nuggets shared below can exponentially increase your retention. Imagine the impact that will have on your bottom line.

Do yourself a favor. Jump over and listen to this month’s podcast to stop losing members (and money) and start maximizing your member retention…and profit!

Cheers,

V

In this episode The FitnessPreneurs's Life Show I had Nicole Spencer, creator of the Authentic Conversions.

Now check this out. What is authentic conversions about?

It's about how to build powerful connections so you grow organically, get more referrals, retain more clients and dramatically increase your revenue with integrity and authenticity.

Who doesn't want that?

Below is the transcript of the whole episode so if you’re like me, you like skimming along with a pen or highlighter so you can underline the key pieces you need.

But, just in case you’re one of those give me the Cliff Notes version I got a quick hit list of…

How to Create Authentic Conversions That Lead to More Money By Simply Having More Authentic Conversations.

Here they are, you ready?

What are authentic conversations when it comes to your business, content, emails, posting, etc.

1. Being vulnerable and transparent and not trying to portray this image of perfection.
2. Fully disclosing the things that are hardest to share for yourself.
3. Not doing what everyone else is doing also because everyone is sharing fitness advice and tips and everyone is sharing nutrition stuff.
4. Being controversial and calling out things
5. Being clear on the things that you stand for and against.
6. Being polarizing and not being afraid of upsetting people.
7. Not giving a crap about negative feedback and things like that.
8. Actually looking to say I am for some people and I am not for other people and that's okay.
9. Saying what's on your heart and mind so you can attract the people that you want.

So many people avoid this because they are afraid of repel marketing. Repel marketing is where you create a distinct message and voice that keeps the people you don’t want out, and draws the people you do want in.

You don’t need everyone to build a lucrative income, you just need the right people.

You're goal in business it too always keep finding your right people so that you can build a tribe and be at the center of that and then serve that audience well.

If you do that you will grow a business you love. With people you love. With a bank account you love.

Now enjoy the podcast and dig into it!

Want a quick insider’s fast track to getting online faster?

I had Matt Walrath, from BeyondMacros.com on the Fitnesspreneur’s Life Show.

Matt went from busy CrossFit trainer to owner of BeyondMacros by using 4 smart steps that took him from offline to online. Listen in on how he did it in this month’s episode.